Digital Success of Yasemin Yalçın Returning to the Stage

Yasemin Yalçın winked at the stage with the play “Vee Perde” after 15 years, but she did not know how to exist and position herself in the digital world.

We started by using popular scenes from old theater plays and TV shows and reached the old fan base.

After the organic growth we achieved, we announced the new theater play “Vee Perde” with behind-the-scenes and tour shoots. We crowned our conversation with backstage conversations and rehearsal visits. With strategic digital advertising moves and effective CRM efforts, we transformed the success we achieved in social media channels into ticket sales.

Result; 90% Occupancy Rate